{"id":7098,"date":"2026-06-10T15:24:01","date_gmt":"2026-06-10T13:24:01","guid":{"rendered":"https:\/\/industrynews.ro\/?p=7098"},"modified":"2026-06-10T15:24:10","modified_gmt":"2026-06-10T13:24:10","slug":"ia-creeaza-un-paradox-al-satisfactiei-la-locul-de-munca-constata-bcg","status":"publish","type":"post","link":"https:\/\/industrynews.ro\/en\/ia-creeaza-un-paradox-al-satisfactiei-la-locul-de-munca-constata-bcg\/","title":{"rendered":"IA creeaz\u0103 un \u201eparadox al satisfac\u021biei\u201d la locul de munc\u0103, constat\u0103 BCG"},"content":{"rendered":"<p class=\"wp-block-paragraph\">De\u0219i angaja\u021bii spun c\u0103 satisfac\u021bia lor profesional\u0103 a crescut datorit\u0103 inteligen\u021bei artificiale (IA), ace\u0219tia observ\u0103 \u0219i o \u00eenc\u0103rcare cognitiv\u0103 crescut\u0103, scrie HR Dive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Angaja\u021bii care utilizeaz\u0103 inteligen\u021ba artificial\u0103 \u00een mod regulat se confrunt\u0103 cu un \u201eparadox al satisfac\u021biei\u201d, iar 67% spun c\u0103 satisfac\u021bia lor profesional\u0103 este mai mare, dar 41% spun, de asemenea, c\u0103 \u00eenc\u0103rcarea lor cognitiv\u0103 a crescut, potrivit unui nou sondaj realizat de Boston Consulting Group.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Studiul a constatat c\u0103 IA face munca at\u00e2t mai bun\u0103, c\u00e2t \u0219i mai dificil\u0103, 42% dintre utilizatorii obi\u0219nui\u021bi din prima linie spun\u00e2nd c\u0103 IA le economise\u0219te o zi \u00eentreag\u0103 de lucru \u00een fiecare s\u0103pt\u0103m\u00e2n\u0103. Cu toate acestea, 47% dintre responden\u021bi au raportat, de asemenea, c\u0103 au petrecut mai mult timp ocup\u00e2ndu-se de IA dec\u00e2t lucr\u00e2nd efectiv.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00centre timp, 72% dintre responden\u021bi au spus c\u0103 IA le-a modificat semnificativ a\u0219tept\u0103rile privind competen\u021bele profesionale, iar 30% au spus c\u0103 agen\u021bii IA au fost deja integra\u021bi \u00een fluxurile de lucru, de peste dou\u0103 ori mai mult dec\u00e2t num\u0103rul de persoane care au spus acest lucru anul trecut.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cercetarea a stabilit c\u0103 IA schimb\u0103 locul de munc\u0103 mai rapid dec\u00e2t au putut companiile s\u0103 o fac\u0103 de sine-st\u0103t\u0103tor. Prin urmare, majoritatea companiilor nu \u0219tiu cum s\u0103 transforme timpul economisit \u00een valoare organiza\u021bional\u0103.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201ePrimul val al IA s-a concentrat pe productivitatea individual\u0103\u201d, a declarat Vinciane Beauchene, director general \u0219i partener la BCG, \u0219i coautoare a raportului. \u201eValul care urmeaz\u0103 va trebui s\u0103 transforme munca colectiv\u0103. Toat\u0103 lumea vorbe\u0219te despre \u00eenlocuirea muncii de c\u0103tre IA, dar, de fapt, este vorba despre reg\u00e2ndirea valorii umane ad\u0103ugate din interior.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen ceea ce prive\u0219te adoptarea, 74% dintre angaja\u021bii din birouri f\u0103r\u0103 atribu\u021bii manageriale sunt acum utilizatori obi\u0219nui\u021bi, dar 66% au spus c\u0103 nu au primit nicio \u00eendrumare semnificativ\u0103 cu privire la ce s\u0103 fac\u0103 cu timpul pe care \u00eel economisesc utiliz\u00e2nd tehnologia. Mai mult de jum\u0103tate au spus c\u0103 nu transform\u0103 acel timp \u00een munc\u0103 semnificativ\u0103, ceea ce \u00eenseamn\u0103 c\u0103 firmele nu fac nimic strategic cu timpul suplimentar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eSondajul nostru dezv\u0103luie o adev\u0103rat\u0103 revolu\u021bie managerial\u0103 \u00een era IA\u201d, a spus ea. \u201e\u0218aizeci \u0219i cinci la sut\u0103 dintre manageri \u0219i lideri cred acum c\u0103 agen\u021bii vor prelua cel pu\u021bin jum\u0103tate din locul lor de munc\u0103 \u00een urm\u0103torii trei ani, iar lucr\u0103torii din prima linie v\u0103d c\u0103 locurile lor de munc\u0103 evolueaz\u0103 c\u0103tre o gestionare \u0219i o direc\u021bionare mai axat\u0103 pe IA.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen ciuda ritmului tot mai rapid de adoptare a IA, 52% dintre responden\u021bi au declarat c\u0103 \u201e\u00eenc\u0103 au o \u00een\u021belegere limitat\u0103 a ceea ce sunt agen\u021bii\u201d, conform raportului. \u00cen plus, supravegherea \u0219i responsabilitatea asupra IA nu au \u021binut pasul cu implementarea tehnologiei.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eEcua\u021bia satisfac\u021biei se rescrie singur\u0103 \u00een decurs de un an de la utilizarea IA\u201d, a declarat Sylvain Duranton, lider global al BCG X \u0219i coautor al raportului. \u201eLa \u00eenceput, noutatea IA \u0219i partea cognitiv\u0103 alimenteaz\u0103 satisfac\u021bia, dar acea \u00ablun\u0103 de miere a IA\u00bb se estompeaz\u0103 f\u0103r\u0103 claritate strategic\u0103.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El a spus c\u0103 angaja\u021bii au succes atunci c\u00e2nd strategia IA este clar\u0103 \u0219i atunci c\u00e2nd \u00een\u021beleg acea strategie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eValoarea de afaceri \u0219i pl\u0103cerea angaja\u021bilor nu sunt compromisuri\u201d, a spus Duranton. \u201eOrganiza\u021biile care capteaz\u0103 cea mai mare valoare de afaceri sunt acelea\u0219i \u00een care angaja\u021bii se bucur\u0103 cel mai mult de munc\u0103.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Totu\u0219i, managerii \u0219i angaja\u021bii nu sunt \u00eentotdeauna de acord cu privire la termenele limit\u0103 ale IA, potrivit unui studiu recent realizat de Adecco Group. Cercetarea a constatat c\u0103, de\u0219i 45% dintre lideri au declarat c\u0103 se a\u0219teapt\u0103 s\u0103 integreze agen\u021bii IA la locul de munc\u0103 \u00een decurs de un an, doar 30% dintre angaja\u021bi au fost de acord.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00centre timp, presiunea este mare. Inteligen\u021ba artificial\u0103 a creat a\u0219tept\u0103ri mai mari pentru lucr\u0103torii entry-level, potrivit a aproape jum\u0103tate dintre liderii de resurse umane din SUA, chestiona\u021bi recent de D2L \u00een parteneriat cu Morning Consult.<\/p>","protected":false},"excerpt":{"rendered":"<p>De\u0219i angaja\u021bii spun c\u0103 satisfac\u021bia lor profesional\u0103 a crescut datorit\u0103 inteligen\u021bei artificiale (IA), ace\u0219tia observ\u0103 \u0219i o \u00eenc\u0103rcare cognitiv\u0103 crescut\u0103, scrie HR Dive. Angaja\u021bii care utilizeaz\u0103 inteligen\u021ba artificial\u0103 \u00een mod regulat se confrunt\u0103 cu un \u201eparadox al satisfac\u021biei\u201d, iar 67% spun c\u0103 satisfac\u021bia lor profesional\u0103 este mai mare, dar 41% spun, de asemenea, c\u0103 \u00eenc\u0103rcarea<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-7098","post","type-post","status-publish","format-standard","category-ai-for-business"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"De\u0219i angaja\u021bii spun c\u0103 satisfac\u021bia lor profesional\u0103 a crescut datorit\u0103 inteligen\u021bei artificiale (IA), ace\u0219tia observ\u0103 \u0219i o \u00eenc\u0103rcare cognitiv\u0103 crescut\u0103, scrie HR Dive.\" \/>\n\t<meta name=\"robots\" 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